BENDIGO Bank has been named Business Bank of the Year (2011) at Roy Morgan Research’s inaugural Customer Satisfaction Awards.
The accolade follows the bank recording the highest business customer satisfaction score in the Roy Morgan December survey, with a rating of 75.4 per cent, almost six points ahead of its nearest competitor.
Halls Head Community Bank branch manager David Williams said the customer and industry recognition came after many years of hard work by the group’s dedicated business banking staff.
“We’ve come a long way since out first Business Banking offering launched in February 1996,” Mr Williams said.
“The results and the award demonstrate our efforts to deliver industry-leading customer service are valued by the community. And we also continue to out-perform the big four in business customer satisfaction."
Mr Williams said the bank’s Business Banking team included almost 300 dedicated staff throughout Australia, with many able to provide specialist advice and a wide range of services.
These include agribusiness, international trade, merchant facilities, insurance and other business solutions.
“I think part of our success is our ability to meet the needs of a wide range of business clients,” he said.
Mr Williams added that sharing prosperity with customers and the wider community was a core value of Bendigo and Adelaide Bank, and was the secret to the bank’s longevity and success.